1950
Lieberman family arrives in Canada. Merchandise is peddled door to door.
1952
Lamour headquarters established at 3455 Saint-Laurent Blvd.
1954
First order from Woolco!
1956
Lamour purchases their first stocking machine.
1962
Lamour acquires Splendid Hosiery.
1967
Constructions ends at 55 Louvain West for new Lamour headquarters.
1976
Lamour manufactures for the Montréal Summer Olympics!
1981
3rd generation of the Lieberman family starts working for Lamour!
1988
Lamour International launches with business starting in the USA.
1994
Lamour signs exclusive manufacturing deal with Walmart Canada for Penmans brand.
1997
BL Intimates is established as a partnership between Vanity Fair Corporation (NYSE: VFC) and Lamour.
2001
Lamour launches Nouvelle Seamless as a domestic seamless manufacturer in Montréal.
2007
Lamour acquires Terramar Sports, a leader in base layer garments.
2010
Tefron and Nouvelle Seamless merge (TLV: TFRLF).
2012
4th generation of the Lieberman family starts working at Lamour.
2013
Lamour acquires Trimfit: A leader in Hosiery since 1921.
2014
Terramar licenses New Balance. Lamour acquires AC 12 Swimwear.
2015
Lamour signs exclusive distribution and licensing agreement with Joe Fresh, a Loblaws Company (TSE:L).
2017
Lamour opens a sales and merchandising office in New York City.
2018
Lamour licenses Bench socks and underwear.
2019
Lamour enters into licensing agreement for all ISACO International underwear brands.
2020
Lamour signs an exclusive distribution and licensing agreement with Thorlos and licenses Buffalo and Keds Socks.
